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Market research for telehealth services involved analyzing market trends, consumer preferences, and competitor strategies in the rapidly evolving landscape of remote healthcare. I did not focus on psychiatry alone, but all telehealth competitors. I developed content to showcase their expertise and authority in their field and outperform competitors in user navigation.
The content was crafted to entice the user to read further. The use of images to match their feelings. Content that conveyed their mental health challenge is normal. Content to educate them about their disorder, how to get help, and why they should.
The market research focused on identifying the specific niches and target audiences in various areas of Nashville. By analyzing the keywords searched in each market, I created financial content, personalized agent content, and house listing videos. Additionally, I wrote newsletters, emails, and social media content. I am currently working on an ebook. This content caters to investors, buyers, and sellers in certain demographics.
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